Uruguay Business Etiquette
Dress code
- Uruguayans dress conservatively and seldom wear the bright colors popular elsewhere in South America.
- Women may not wear nylons during the summer.
- If your Uruguayan colleagues do not wear ties or jackets in the summer, you may follow.
- For business, men should wear conservative, dark suits and ties.
- Women should wear blouses with dark suits, skirts and dresses.
Meetings
- Greetings are warm and accompanied by a firm handshake.
- Meetings are extremely formal, but don't usually start on time. However, be sure to arrive on time.
- Present business cards to everyone in a meeting.
- Many executives will speak English, but arrange for an interpreter.
- Print all materials in Spanish, from business cards to brochures.
- A foreign woman will have no problem doing business in Uruguay. It may even be an advantage. Men like to be with and enjoy doing business with women.
Gifts
- Women love flowers, especially roses.
- It is polite and common for guests to send candy or flowers to a hostess before the occasion.
- Gift giving is not an important part of doing business. Give scotch or gifts made in the United States, especially from your region.
Successful Business Entertaining
- An invitation for 9:00 p.m. usually means to arrive by 10:00 p.m. Uruguayans usually dine at 9:00 or 10:00 p.m.
- Uruguayans are comfortable conducting business over lunch.
- Business dinners are to socialize. Do not talk business unless your host initiates the conversation.
Public Conduct
- Friends kiss once on the right cheek when meeting.
- People do not greet strangers when passing on the street. Greeting or smiling at a stranger may be misunderstood.
- Uruguayans stand very close when conversing, both socially and in business.
- People touch shoulders and hold arms while they talk to each other.
- The "ch-ch" sound is used to get someone's attention or to get a bus to stop.
- The North American "O.K." sign is extremely rude.
Tipping:
- In restaurants, it's customary to tip about 10% of the bill. Taxi drivers do not require tips, although you may round off the fare for convenience.
Content by www.MercaTrade.com
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